• Politics
  • Statistics
    • Login
    Search 
    •   Repository of the Autonomous University of Peru
    • Artículos de Investigación
    • Search
    •   Repository of the Autonomous University of Peru
    • Artículos de Investigación
    • Search
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Search

    Show Advanced FiltersHide Advanced Filters

    Filters

    Use filters to refine the search results.

    Now showing items 1-1 of 1

    • Sort Options:
    • Relevance
    • Title Asc
    • Title Desc
    • Issue Date Asc
    • Issue Date Desc
    • Results Per Page:
    • 5
    • 10
    • 20
    • 40
    • 60
    • 80
    • 100
    Thumbnail

    A cross-country study of marketing effectiveness in high-credence services 

    Angulo-Ruiz, Fernando; Pergelova, Albena; Cheben, Juraj; Angulo-Altamirano, Eladio (Elsevier Inc., 2016-04-24)
    This research seeks to examine the influence of traditional advertising, Internet marketing, and relational marketing on choice and willingness to recommend across countries with varying levels of the Inglehart-Baker ...
    Acceso restringido

    Contact Us:  repositorio@autonoma.pe

     

     

    Browse

    All of RepositoryCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CommunityBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    Discover

    AuthorAngulo-Altamirano, Eladio (1)Angulo-Ruiz, Fernando (1)Cheben, Juraj (1)Pergelova, Albena (1)SubjectChoice (1)Comparative marketing effectiveness (1)
    Cross country (1)
    Higher education (1)Willingness to recommend (1)... View MoreDate
    2016 (1)

    Contact Us:  repositorio@autonoma.pe