Browsing by Subject "Theory of planned behavior"
Now showing items 1-3 of 3
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COVID-19 Effects on Environmentally Responsible Behavior: A Social Impact Perspective from Latin American Countries
(MDPI, 2023-02)Acceso abiertoThe aim of the research is to examine the relationships between the following variables (a) Theory of Planned Behavior (TPB), composed of Attitudes (ATT), Subjective Norms (SN), and Perceived Behavioral Control (PBC); and ... -
Influence of environmental awareness on the willingness to pay for green products: an analysis under the application of the theory of planned behavior in the Peruvian market
(Frontiers, 2023)Acceso abiertoIntroduction: This paper aimed to build a predictive model through an empirical study to examine the influence of environmental awareness (EA) on attitude (ATT) and perceived behavioral control (PBC), as well as to ... -
Psychological Determinants of Healthy Food Purchase Intention: An Integrative Model Based on Health Consciousness
(MDPI, 2025-07-01)Acceso abiertoHealth consciousness has emerged as a key driver of healthy food purchase decisions in the post-pandemic era. Despite growing interest in health-oriented products, the psychological mechanisms through which health consciousness ...
