Browsing Artículos de Investigación by Author "Marin Chaves, Viviana"
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Purchase Intention and Satisfaction of Online Shop Users in Developing Countries during the COVID-19 Pandemic
García-Salirrosas, Elizabeth Emperatriz; Acevedo-Duque, Ángel; Marin Chaves, Viviana; Mejía Henao, Paula Andrea; Olaya Molano, Juan Carlos (MDPI, 2022-05-22)Acceso abiertoThe aim of the research is to gain an understanding of consumer behavior in developing countries in the electronic environment. For this purpose, the four constructs of the PREVEINCOSA scale were analyzed: purchase intention ...